Terms & Conditions
Information about funding a Hospital Joy Toolkit and supporting the development of future resources.
Last updated: 14 November 2026
1. About us
These terms apply to payments made through the A Little Joy for Christmas campaign run by Smile Optimistic Studio CIC, a Community Interest Company registered in England and Wales.
Company number: 16897109
Registered office: 249 Wood Lane, Partington, Manchester, M31 4JW, United Kingdom
Email: yuliia@smileoptimisticstudio.org.uk
Smile Optimistic Studio CIC is not a registered charity. Payments through this campaign are not charitable donations, and Gift Aid does not apply.
2. What you are paying for
Fund a Toolkit — £25 per set
Your payment funds one Hospital Joy Toolkit: a boxed set of 26 illustrated A–Z emotional support cards for children aged 4–6, supplied with an information card.
The Toolkit is not sent to you. Smile Optimistic Studio CIC arranges delivery to a participating hospital, hospice or family-support organisation for distribution to a child or family in its care.
You may fund more than one Toolkit in a single payment.
The £25 price includes production, packaging and delivery to the receiving organisation. There are no additional delivery charges.
3. Our commitment
Every funded Hospital Joy Toolkit will be supplied through a participating hospital, hospice or family-support organisation that has agreed in writing to receive Toolkits.
We arrange deliveries as participating organisations confirm their capacity and requirements.
Some Toolkits may arrive before Christmas, while others will be delivered afterwards. Funding a Toolkit does not guarantee delivery before Christmas or allocation to a particular child, family or organisation.
We aim to complete delivery of all Toolkits funded through this campaign by 31 March 2027.
We are committed to identifying appropriate receiving organisations for every funded Toolkit, subject to their written agreement, and maintaining accurate records of Toolkit distribution.
If we are unable to arrange delivery of a funded Toolkit, we will contact the purchaser to discuss an appropriate resolution, including a refund where applicable.
4. How distribution works
We supply Toolkits only to hospitals, hospices and family-support organisations that have agreed in writing to receive them.
Receiving organisations independently identify suitable children or families and arrange distribution according to their own procedures.
Parents, carers and private individuals cannot apply directly to Smile Optimistic Studio CIC to receive a funded Toolkit through this campaign.
We do not arrange direct delivery to individual children or families.
We do not require children's names, medical information or family contact details for the purpose of distributing funded Toolkits.
5. Updates on Toolkit distribution
We will keep a record of the number of Toolkits funded and delivered to participating organisations.
Campaign supporters will receive a personalised thank-you email on 29 December 2026.
We publish the cumulative number of Hospital Joy Toolkits confirmed delivered to participating organisations on our website and update this figure monthly. We may name receiving organisations where they have agreed to be identified.
Individual delivery notifications are not guaranteed. Delivery confirmation relates to the receiving organisation, not distribution to an individual child or family.
If you have a question about a Toolkit you have funded, you can contact us using the email address provided in these terms.
We do not share supporters' personal details with receiving organisations unless authorised or otherwise permitted by law.
6. Where the proceeds go
Each £25 payment covers a funded Toolkit, including production, packaging and delivery to a participating organisation.
After covering the costs of fulfilling funded Toolkits and relevant campaign expenses, proceeds support the development of Hospital Joy Toolkit collections for children aged 7–10 and 11–15.
Our long-term goal is to develop age-appropriate emotional support resources for children throughout their medical journeys.
7. About the Toolkit
Hospital Joy Toolkit is a creative emotional support resource intended for use by parents, carers and professionals.
It is designed to encourage communication, emotional expression and supportive interaction with children.
It does not replace clinical, medical or psychological care, or professional safeguarding procedures.
8. Cancellation, refunds and your rights
If you wish to cancel your payment, request a refund or raise a concern about an undelivered Toolkit, please contact us at yuliia@smileoptimisticstudio.org.uk.
Please include your name, the email address used for the payment and, where available, your payment reference. You do not need to provide information about any child or receiving family.
Where applicable, you may have statutory cancellation rights under UK consumer law, including rights relating to distance contracts. We will honour those rights and provide refunds within the periods required by law.
Because funded Toolkits are supplied to third-party organisations rather than directly to purchasers, the circumstances of cancellation and delivery may differ from an ordinary online purchase. We will assess requests in accordance with applicable consumer law and will not treat the absence of direct delivery to the purchaser as removing any statutory rights.
If we cannot fulfil our commitment to supply a funded Toolkit to an appropriate participating organisation, we will contact the purchaser and offer an appropriate remedy, including a refund where required.
Nothing in these terms excludes, restricts or overrides your statutory consumer rights.
9. Feedback
We welcome voluntary feedback about Hospital Joy Toolkit from participating organisations and families.
Any feedback or photographs shared with us will be handled in accordance with our Privacy Policy.
10. Campaign dates
Campaign launch: 14 November 2026.
Last day for campaign payments: 27 December 2026, inclusive.
Personalised thank-you emails: 29 December 2026.
Target date for completing Toolkit deliveries: 31 March 2027.
Closing the campaign to new payments does not end our responsibility to fulfil funded Toolkit orders or resolve outstanding customer enquiries.
11. Contact and governing law
For questions about payments, delivery arrangements, refunds or these terms, contact yuliia@smileoptimisticstudio.org.uk.
These terms are governed by the law of England and Wales, without affecting any mandatory consumer protections applicable to you.